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Thursday, January 11, 2018

ADRF teams with Sirqul to layer cellular data over the IoT

By Nick Flaherty

Distributed Antenna System developer Advanced RF Technologies is working with SIoT provider Sirqul to incorporate data from the cellular connections ADRF provides.

ADRF has joined the Sirqul's Strategic Alliance Partner Program to incorporate data from 3G and 4G and add redundancy to Sirqul's IoT network.

"Sirqul has created a strong technology offering that allows its customers to draw real-time and location-based insights from IoT data," said Greg Najjar, Director, Business Development of ADRF. "Joining the Strategic Alliance enables ADRF to become a critical component of Sirqul's solution and bring 'smart' experiences to more venues."

Sirqul offers software and mesh networking technology to track and identify individuals' behaviour, location, and intent. This can range from identifying the exact whereabouts of a fan at a sports stadium to deliver food to enabling autonomous robots to navigate industrial warehouses and factories, as well as be monitored.

ADRF's technology enables Sirqul to create new opportunities for venues and buildings that aren't equipped to provide WiFi. Through the partnership, Sirqul will be able to use ADRF's expertise in deploying successful wireless solutions and mission-critical technologies in public arenas, apartment complexes, smart buildings, and professional sports stadiums to enhance their platform offering.

"ADRF has deployed thousands of implementations in the same markets as Sirqul's client base, including stadiums and arenas, retailers, and other commercial properties," said Viki Zabala, Chief Marketing Officer of Sirqul. "Through this partnership, we're able to rapidly expand our capabilities to easily connect infrastructure to customer engagement for our clients."

ADRF is the latest addition to the Strategic Alliance Program, which includes companies such as Intel, Siemens, and Level 11. 

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